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The global interactive marketing solutions market is segmented based on the Type type and Application. Based on the Type, the market is sub-segmented into online interactive advertising, and offline interactive advertising. Based on the Application, the market is sub-segmented into BFSI, IT & telecom, media & entertainment, transportation, healthcare, and others. Among the type, the online interactive advertising sub-segment is anticipated to witness prominent growth over the forecast period. An online marketing or internet marketing is the simplest way to reach out to other people, in a way that catches their interest and makes them want to gravitate. Social media is proven to be the centerstage to attract customers. According to the Digital Marketing Organization, 3.96 billion people use social media by 2020, which accounts for roughly half (51%) of the global population. Additionally, on an average, global internet users spent 144 minutes on social media sites every day. Omitting to this online interactive marketing comes out to be the best option for retailers to advertise their businesses. According to the Census Government Organization, as per most recent 2020 ARTS release report, e-commerce sales increased by $244.2 billion or 43% in 2020. This data shows the impact of Interactive marketing in e-commerce businesses.
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- Market Coverage
- Market number available for – 2025-2031
- Base year- 2025
- Forecast period- 2025-2031
- Segment Covered- By Source, By Product Type, By Applications
- Competitive Landscape- Archer Daniels Midland Co., Ingredion Inc., Kerry Group Plc, Cargill
- , and others
Global Interactive Marketing Solutions Market Report Segment
By Type
- Online Interactive Advertising
- Offline Interactive Advertising
By Application
- BFSI
- IT & Telecom
- Media & Entertainment
- Transportation
- Healthcare
- Others
Global Interactive Marketing Solutions Market Report Segment by Region
North America
- United States
- copyright
Europe
- UK
- Germany
- Italy
- Spain
- France
- Rest of Europe
Asia-Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Rest of the World
- Latin America
- Middle East & Africa
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